Computing What PubMatic’s AgenticOS signals for enterprise marketingBy adminJanuary 6, 20260 The launch of PubMatic’s AgenticOS marks a change in how artificial intelligence is being operationalised in digital advertising, moving agentic…
Computing Marketing agencies using AI in workflows serve more clientsBy adminJanuary 5, 20260 Of all the many industries, it’s marketing where AI is no longer an “innovation lab” side project but embedded in…
Computing Understanding how AI and big data transform digital marketingBy adminJanuary 5, 20260 Artificial intelligence and big data are reshaping digital marketing by providing new insights into consumer behaviour. The technologies allow marketers…